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TSBDC offers January classes

Tuesday, January 06, 2009JOHNSON CITY—The Tennessee Small Business Development Center (TSBDC) at East Tennessee State University will offer several training classes in January.

“So You Want to Start a Business” will be offered on Thursday, Jan. 8, from 6-9 p.m. and on Thursday, Jan. 29, from 1-4 p.m. at the ETSU Innovation Laboratory, 2109 W. Market St. in Johnson City. The class will also be available on Tuesday, Jan. 27, from 6-9 p.m. at the Holston Business Development Center (HBDC) located at 2005 Venture Park in Kingsport.

The free class covers many of the questions posed by potential entrepreneurs during the initial research stages of planning a new business, addresses how to become a successful business owner, and examines each class member’s business idea.

Participants will learn about lifestyle changes and leadership challenges faced by business owners — working 12-16 hours a day, finding individual health insurance, addressing conflict, handling rejection and making decisions.

In addition, individual business plans will be evaluated to determine the target markets, required licenses and registrations, and the most appropriate business entity.

According to Chip Bailey, HBDC director, 77 percent of potential entrepreneurs do not pursue their dreams because of insufficient funds. Therefore, the evening will include a discussion of the requirements of the loan process and sources of funding.

A second class, “Writing Your Business Plan,” will be held on Thursday, Jan. 15, from 1-4 p.m. at the Innovation Lab.

The three-hour workshop will cover the steps needed to study the feasibility of starting a business and the way to design a business description and management and marketing plans as well as a plan that will meet the needs of potential financial partners. There is a $20 fee for the class.

“Common Sense Marketing,” scheduled at the Innovation Lab on Wednesday, Jan. 28, from 1-4 p.m., is devoted to defining target markets, the basic components of marketing, and which marketing strategies work best for small businesses. The fee for the class is $20.

To register for the Kingsport class, call (423) 578-6235 or e-mail

To enroll in the ETSU Innovation Laboratory classes, contact Teresa Blair of the TSBDC at (423) 439-8505 or For additional information, or to arrange special assistance for those with disabilities, use the same contact information.


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