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Department of Management and Marketing

College of Business and Technology

Dana Harrison
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Dana  Harrison 

423-439-5878 /

Brief Biography
D.B.A. - Marketing, Kennesaw State University, 2016
M.B.A. - East Tennessee State University, 2009
B.S. - Mass Communications, Middle Tennessee State University, 1997

Areas of Research
Customer Relationship Management
Interface between Marketing, Information Management and Technology
Sales Management
Marketing Analytics

MKTG 3740 - Sales Force Management
MKTG 4617/5617 - Marketing Research and Analytics
MKTG 4910 - Marketing Management

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