Accessibility Checklist for Writing Content
Attaining accessibility on your web page not only relies on design, but on your content. Here are a few pointers to help you write accessible content.
- Write page titles that accurately reflect the topic on the page for better SEO results and improved visitor experience.
- To allow assistive technologies to correctly read web pages, use proper headings to organize your information.
- Avoid instructions based solely on location on the page. For example, instead of “in the box to the right,” combine location and text: “in the box to the right, titled ‘Related Links and Publications.’”
- Ensure that link text makes sense when read out of context. Avoid links like “read more” or “click here.” Be specific about where links will lead.
- Keep link text to 100 characters or less.
- Avoid using the page URL as linking text.
- Use alternative (alt) text on images to accurately reflect the purpose of the image and/or provide an accurate description.
- If the image is linked, describe the link destination in the alt text.
- Be careful using images with text in them. Be sure image alt text communicates the same information as the text in the image.
- When using graphs or diagrams, include accompanying text to explain the meaning.
- Use built-in editing features to create bulleted or numbered lists. Understand the differences between ordered, unordered, and definition lists—and use them properly.
- Avoid using lists for visual effect.
- Use short concise sentences. If you need to use long sentences, try to limit it to one per paragraph.
- Use headings to split up content. Headings provide structure and meaning to your content and give readers an easy way to scan.
- Use shorter words when possible.
Information on this page was taken from "Web Accessibility Checklist for Content Editors/Creators" by Siteimprove.