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Welcome to East Tennessee State University's
Department of Management and Marketing.
The Department of Management and Marketing includes
- Management Program
The management program offers study leading to the Bachelor of Business Administration degree with a major in Management. Management majors must select one of the four concentrations.
- Marketing Program
The marketing program offers study leading to the Bachelor of Business Administration degree with a major in Marketing. Marketing majors must select one of three concentrations. Programs are designed to equip students with conceptual foundations and practical skills necessary for entry-level positions in both private and public-sector organizations.
- Additional minor programs of study are offered in Management, Marketing, and Leadership Studies.