JOHNSON CITY, Tenn. – Dr. Natalie L. Smith of the Department of Sport, Exercise, Recreation and Kinesiology at East Tennessee State University will share her experiences and upcoming research project in “Women’s Soccer: A Creative Opportunity” at noon on Wednesday, March 23, via Zoom. View the livestream here: etsu.zoom.us/j/94614011367.
This free virtual talk is part of the “Women on Wednesdays” series sponsored by the
ETSU Women’s, Gender, and Sexuality Studies Program.
Drawing on her experiences working in professional women’s soccer, Smith will explore
the current state of women’s soccer on a global scale and introduce her New Zealand-based
research project taking place during the FIFA Women’s World Cup. Her research focuses
on the role of creativity in uniquely leveraging women’s sporting events. Her research
on the 2023 Women’s World Cup will explore the relationship between perceived constraints
and creative process for the Women’s World Cup local organizing committees and stakeholders.
An associate professor, Smith serves as the graduate coordinator for the Athletics
Administration and Esports Management Graduate Certificate programs. In addition,
Smith is chair of Marketing and Communications for the North American Society of Sport
Management and a member of the Clemmer College’s Race, Diversity and Inclusion Task
Force and ETSU Graduate Council. Smith recently co-authored a book on organizational
behavior in sport management and has published numerous related articles.
Carrying on the legacy of the “Women on Wednesdays” talks that began in 2012, the
series will highlight work at ETSU that centers on gender and sexuality. For more
information, contact Dr. Chelsea Wessels, ETSU interim director of Women’s, Gender,
and Sexuality Studies, at (423) 439-4125.