Graphic identity is an outward expression of the personality, values, and goals of an institution. As a leading university, East Tennessee State University has local, regional, national, and international audiences. Our logo and related graphics express our serious commitment to quality as well as the energy and caring that each of us at the university contributes. The Identity Standards manual is the guide to applying our image and identity to the materials through which we communicate to all our constituencies. Through consistent application of these standards over time, ETSU will enjoy the benefits of improved communications, understanding, and competitive positioning with the publics we dedicate ourselves to serving.
Please note that all published materials must receive Office of University Marketing and Communications approval, which Biomedical Communications will coordinate if you are working with them. For promotional products, choose the link at left for details.
For more information, please contact firstname.lastname@example.org.