Supply Chain Management

The Bachelor of Business Administration (BBA) in Supply Chain Management program reinforces analytical skills, leadership knowledge, and strategic thinking. This skill set enables students to analyze complex business problems with modern technology to effectively manage supply chains in a wide range of companies and industries. This program provides students with the fundamentals and expertise needed to build and advance their supply chain careers. The program also affords students in-depth and specialized knowledge of emerging cutting-edge topics in supply chain management (e.g., analytics, optimization, entrepreneurship, etc.). Consequently, students graduating from the BBA in Supply Chain Management program have a major competitive advantage in today’s job market.

Students in the Supply Chain Management program will complete coursework in the following areas:

Strategic sourcing and supply management
Logistics management
Materials management
Supply chain analytics and optimization
Entrepreneurial supply chains
Capstone project-based course in strategic supply chain management

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The BBA in Supply Chain Management offers three concentrations:

Supply Chain Leadership
This concentration focuses on supply chain integration, strategy, and change management. A hallmark of successful supply chain management is the ability to work across multiple firms to bring superior value to customers. In the supply chain leadership concentration, students learn how to successfully lead strategic collaborative efforts to integrate supply (e.g., procurement, logistics, etc.) and demand activities (e.g., product development, customer support, etc.) across entire value chains. In doing so, students graduating from this concentration will be prepared to help companies solve today’s most perplexing and complex supply chain problems.

In addition to the supply chain core, this concentration also focuses on the following areas:
- Organizational theory and development
- Human resources management
- Organizational leadership
- Project management
Click here to learn more about the Supply Chain Leadership concentration.
Supply Chain Marketing
This concentration focuses on demand management, product design, and launch. Demand management is the creation of a coordinated flow of demand. It consists of implementing systems to coordinate the effective promotion, production, and distribution of products and services across entire supply chains. In the supply chain marketing concentration, students learn how to successfully allocate and organize supply chain resources to achieve marketing objectives. Furthermore, students gain an understanding of how to drive customer satisfaction through effective outreach and engagement with market channel partners.

In addition to the supply chain core, this concentration also focuses on the following areas:
- Consumer behavior
- Sales force management
- Marketing management
- Marketing research and analytics
Click here to learn more about the Supply Chain Marketing concentration.
Supply Chain Operations and Analytics
This concentration focuses on technology enablement and performance management through the application of cutting-edge supply chain analytical techniques. Supply chain analytics is reshaping modern supply chains by enabling data-driven decisions at the strategic, operational, and tactical levels. It involves the application of interconnected intelligent systems to improve efficiency, effectiveness, and customer service levels across the entire value chain. In the supply chain operations and analytics concentration, students learn how to bring transformative change to organizations by leveraging the latest supply chain analytical methods and software.

In addition to the supply chain core, this concentration also focuses on the following areas:
- Data analytics and visualization
- Enterprise resource planning (ERP) systems (e.g., SAP)
- Database management
- Quality assurance
Click here to learn more about the Supply Chain Operations and Analytics concentration.

Students in this program will be able to work in multiple areas that include logistics coordination, production planning, customer and supplier relationship management, business analytics, and procurement and marketing. This will prepare students for careers such as:

Logistic Manager
Materials Manager
Supply Chain Manager
Transportation and Distribution Manager
Demand Planner
Inventory Manager
Supply Chain Consultant
Operations Manager
Purchasing Manager
Supply Chain Analyst

Why pursue a career in Supply Chain Management?

Increasing Job Demand

The 2021 Bureau of Labor Statistics Occupational Outlook Handbook indicates that jobs related to supply chain logistics will increase by 30 percent over the next decade.
High Salary and Job Benefits
- According to the U.S Bureau of Labor and Statistics, graduates enter the workforce earning a median salary of $77,000 per year.
- Overall compensation from supply chain professionals grew 12% from 2021 to 2022.
- Supply chain professionals enjoy a high level of job flexibility, with nearly half receiving four weeks or more paid time off.
- Two-thirds of supply chain professionals work in a hybrid or permanent work-from-home setting if desired.
(Association for Supply Chain Management, 2022)
Broader Job Opportunities

Graduates can work in traditional Supply Chain Management jobs, as well as other disciplines such as consulting in manufacturing and logistics companies, purchasing, business analytics, performance evaluation, and strategic management.
Practical Degree Program

This program prepares students for their post-graduation life by equipping them with the most relevant and applicable information and skills. ETSU also has faculty with practical industry experience that can aid students in networking and job searching.

ETSU Advantage:

AACSB-Accredited Program

The Bachelor of Business Administration (BBA) in Supply Chain Management is accredited by the Association to Advance Collegiate Schools of Business (AACSB). Less than 5% of accounting and business programs worldwide have received this prestigious accreditation.
College Specific Career Services

The College of Business and Technology provides a Career Services Office specifically for business and technology majors. Career coaching, resources, and networking opportunities are available, so students can graduate career-ready for a competitive marketplace.
Hands-On Learning
Turn knowledge into action as you create a connection between classroom instruction and real-world experience. Students in this program will have the opportunity to participate in:
- Internships
- Study tours
- Consulting projects
- Student organizations and competitions
  - Future Business Leaders of America-Phi Beta Lambda
  - iBucs Entrepreneurial Start-Up Competition
  - Entrepreneurs Club
  - Supply Chain Association (SCA)
Click here to view a complete list of student organizations.